The Real Business of Content Writing & Why Your Company Won't Survive Without It

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The Real Business of Content Writing & Why Your Company Won't Survive Without It

Content writing can be scary, especially if you’re not a professional creative writer or you barely passed English 101. Have no fear. Creative writing is and will be the most amazing thing you have ever done for your business. Here at myheartcreative it’s part of the heart and soul that drives us above and beyond the competition. We’ve got loads of reasons why we love it for our business, and here’s our top reasons you should get real with creative writing when it comes to building yours.

Why Should I Publish A Blog?

Because everyone else is doing it. I’m totally kidding. Because blogs are a great way to get people consistently interested in what you’ve got going on. Blogs help people, especially clients, connect to you on a personal level. One of the best things you can do for your company or business, even if you’re not a writer, is publish a weekly blog. Why? Because in the age of social media people are not looking in their mailboxes or phone books for your adverts--they’re looking on their smartphones, tablets and laptops for the most up to date content on virtually everything. That’s where the blog comes in handy.

So You’re Not A Writer

Now what? Well, you hire an amazing team of folks like myheartcreative to help you decide what direction to take your company in when it comes to your blogging. You meet one on one with the “Big Guns” here to hash out whether you’d like something ghost written, so you look savvy. Or maybe you’d like something to just appear article style? What about fictional character or person who works with your business to sensationalize it a bit? We’ll help you decide what direction you really want to go in!

Create Your Niche

This is simply branding yourself in your blog. Are you sassy? Are you honest? Does your company roots run deep? Are you family friendly? Writing can’t be stuffy anymore. Creative copy isn’t formal. So, your blog brand has to stand out. You gotta “pop” and “sparkle” on the internet. People need a reason to click on your link rather than the one below it!

How Do I Know What Type of Content To Publish?

You want to keep people informed. That means they need to be informed on the latest topics in your industry. People who read your blog want insightful, unique ways to be business savvy like you. They need inspiration (on a very big level)...people want to know what you’ve got that the other guy doesn’t. What do you offer that no one else does? That’s what your content should focus on, with links back to other blogs, as well as SEO keywords that help your content be the first seen on Google or Bing.

How To Pick The “Right” Creative Writer

Your creative writers should “get” you, but also be able to make your business stand out in the world wide web of a million blogs on the same tired old subject. Myheartcreative is a great place to get said content. Why? Our creative team is tried and true, salt of the internet world, type of writers. They know what gets read? You’re still reading this, right? See what I did there. That’s it. Basically: myheartcreative will work with you one on one to make sure your ideas and blog wishes are clear. That way we get it right the first time--again and again. The creative writers at myheartcreative are there to help you succeed in any kind of way possible.

So what are you waiting for? We’ll tackle your blogging needs with the same elbow grease and hard work it takes to build myheartcreative.

Contact us today to get your killer blog started.


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