Strategic Discovery
Laying a strong foundation makes our branding OKC work solid.
At myheartcreative, we believe that good design involves more than “making something pretty.” For your website, logo, print materials, or marketing plan to truly resonate, it needs to be intentionally and strategically planned. That is why we start every branding OKC project with a strategic discovery meeting.
Our team will meet with you, either in our OKC studio or online, to get to know who you are and what you do. This is more than just a simple touchbase for surface-level questions—our discovery meeting is a dedicated deep dive into your brand’s goals, audience, and market landscape. By identifying your challenges and opportunities at the start, we can ensure that the final results effectively meet your needs and support future growth.
Creating a roadmap for intentional growth.
Our strategic discovery meeting involves a three-step system that allows our team to dig deep and create a truly effective strategy for your brand.
Connection
To truly problem-solve, we must first understand the goals and challenges our clients face. We will take the time to genuinely know your business, so our work reflects your identity on a deeper level.
Our approach is purposely collaborative: you bring your industry experience, we bring our creative expertise, and together we build successful projects.
Knowledge
Before making any sketches or developing any techniques, we lay a firm foundation of knowledge. We want to know who you are, what you do, where you’re headed next, and what your audience cares about.
By understanding your brand’s journey and vision for the future, we can craft projects that promote your growth toward those goals.
Questions
Our Creative Director has over 20 years of experience in asking the right questions and digging into the real heart of every project.
This experience, combined with our branding OKC expertise, allows us to explore deeper and uncover better solutions. Through this, we ensure every design is unique, inspired, and visually impactful.
Strategic discovery FAQs:
Do I need to have a discovery meeting?
A discovery meeting is necessary before a project starts—especially if you are a new client. This time allows our team to get to know your brand, audience, and needs, allowing us to strategize the best way to serve you.
How much does a discovery meeting cost?
At myheartcreative, there is no cost for discovery meetings.
How should I prepare for my discovery meeting?
The only things you need to bring are yourself and any details about your current branding OKC that you would like to share. If you have any sketches or pre-existing design files that you would like to share, feel free to bring them. The creative team will ask in-depth questions about you, your brand’s values and mission, your goals, and what you need for your project.
Can I view a price list ahead of time?
Each project requires customized work, so there is no list of set prices to review beforehand. Once our branding OKC team has a firm understanding of your project’s unique requirements, the pricing will be provided to you.
Do we have to meet at the studio?
We love to meet with our potential and current clients in person at our OKC studio; however, we know that this is not always possible, due to distance or scheduling. As such, we are more than happy to meet with you online through a video call.
Ready to strategize?
Whether you want to boost your reach through a marketing strategy, need to refresh your presence with a new logo and web design, or would like to completely revamp your visual branding OKC, our team is ready to meet with you. Design your strategy with myheartcreative!