How To Improve Website Loading Speed

After perfecting your website design and carefully crafting your SEO plan, there are still factors to consider to create the best website possible. Almost half of all internet users will leave a page if the website loading speed is too slow. Not only does a slow website cost potential customers, but it will also damage your SEO. As experts in website design in Oklahoma City, myheartcreative understands how crucial each new and returning visitor is. Here are some of our tips for how to improve website speed.

How to Speed up Websites:

Images

Paying attention to image size is one step of how to improve website loading speed. Choosing the highest-resolution images you can find may seem like the best idea; however, if you are using high-resolution images, they will significantly increase the time required for your page to load. If you purchase a stock photo and immediately add it without changes, the load time will increase. Always resize your images to work with your site. We typically recommend 72 dpi for website images.

Optimize Caching

Another step for how to speed up websites is to select quality hosting that utilizes caching. Caching is extremely beneficial because it allows you to send a web page to a browser faster after its first delivery. You enable caching through your hosting servers, so it is essential to always choose to host your site with a company that cares about your success.

Limit Redirects

When used carefully and correctly, redirects can be a useful tool to provide a temporary fix for an issue. While redirecting a page may occasionally be necessary, redirects should be used sparingly because using them is not how to improve site speed. Redirects automatically increase the load time for a page, so do not use them if possible and only keep them for as long as is necessary.

Compress Files

While most websites have adequate media space, it should be used effectively. If you have multiple pdfs and documents on your website, you are taking up valuable media space. Compressing these files is an essential step of how to improve website speed and makes them easier and faster for users to download. For optimal results, files and images should be below 100 kb.

These are just a few of our tips and tricks when it comes to how to improve site speed. With our years of experience in website design in Oklahoma City, we have gained the skills and knowledge needed to make sure that your website is successful. We go above and beyond the tips that we have shared here as we work on the back end of your website.

While these steps are extremely important for a successful website, they are just part of the process we take on when we host websites for our clients. If you have any questions about OKC web design, CMS hosting, or any of our services, please contact us. We would be happy to meet with you to create the best website for your business.