Your logo design OKC is the foundation of your brand’s visual identity. It should be created with careful consideration, immense detail, and professional skill to ensure it is made to last. The logo design process will vary from designer to designer. Still, a high-quality logo that embodies your brand should always be the result. If you are in need of a new logo, here is some insight into what you can expect when you partner with our team at myheartcreative.
What Is the Logo Design Process?
At myheartcreative, we believe your logo should be your first step when developing your brand’s visual identity. The design elements established in your logo design should carry into your other branding materials, such as your website, print materials, and graphic design OKC. The importance of your logo should not be understated, which is why we have carefully lined out our design process for our clients.
Strategic Discovery
We begin all projects with a discovery meeting where we meet with you (preferably face-to-face!) to discuss your business in detail and start building our professional relationship. This meeting allows us to get to know you, what you do, and your goals so we can create a design that effectively represents your brand. We also introduce you to our team so you know who you are partnering with.
Following this meeting, we will send you a project proposal to review and answer any questions you may have.
Design
The design phase begins after your discovery meeting. This phase consists of three main parts:
Design Survey
We will send you a link to fill out our design survey. This survey asks detailed questions about your branding OKC, services, design preferences, and current struggles. Once you submit the survey, our team will review your responses thoroughly to prepare for the design meeting.
Design Meeting
You will meet with our creative team to discuss your logo design in detail. We will review the information in your survey, ask follow-up questions, and brainstorm ideas about your logo design. If you have any ideas or sketches you would like to show, now is the best time to bring them.
Designs Presented
Depending on your package, our team will create a concept(s) that embodies your brand effectively. We will present the concept(s) to you in black and white to ensure the design is flexible and effective on its own. We will ask for your feedback and make revisions where necessary. Once we have your approval on the finalized design, it is time to add color.
Color
Color is an important part of your logo design. We will present a carefully-created color proof that works cohesively with your logo design. We show how your logo design looks in full color, how it looks reversed (in white) on color, and the complete palette itself. We will ask for your feedback again and revise the color palette as needed.
Logo Packaging
Our team will package your logo files once we have your final approval on the logo colors. We provide our clients with various file formats, including vector, with the logo in black, white, and color. We offer several file formats so you can use your logo in multiple ways, such as t-shirts, signage, and other graphic design OKC projects.
Delivery
Along with your logo files, we will provide guidelines with details about your logo, icon, secondary designs, spacing information, and the color codes for your palette. The package is delivered to your inbox, and your new logo design OKC is ready to be shared.
Is Your Brand in Need of a Logo Design OKC?
Your logo is an integral part of your branding OKC. Following our detailed design process, our creative team can create a logo to help build your brand’s visual identity. Please reach out to schedule a discovery meeting with us.
