2024 Reflections & 2025 Projections

Jan 27, 2025 | Reflections and Projections

2024 has come and gone, and with that comes a time of reflection as we look back on the mountaintops and valleys that the year had in store for our team.

 

2024 Reflections: Going Back to the Foundation

Each year, our Creative Director and Operations Director choose one word to be our team’s guidepost throughout the year. For 2024, our studio’s word was “Foundation,” and we challenged ourselves to remain steadfast to our core values in everything we do:

  • Always do what’s right.
  • Do more with less.
  • Have a craftsman’s attitude.
  • Deliver unmatched service.
  • Never let our values slide.

This foundation framed every success and challenge we faced. Here’s a look at all that 2024 brought us:

 

Celebrated a Milestone

We celebrated a huge milestone in August: myheartcreative’s 10th anniversary! We celebrated our anniversary with a classic birthday party, complete with balloons, live music, tasty food, and delicious birthday cake (did we mention Funfetti?).

Thank you to the wonderful clients who came to our party to celebrate with us, as well as those who sent gifts, called, or messaged! We are grateful for every person and organization we have partnered with, and we can’t wait to see what the next ten years will bring!

Sam and Amy high five under balloons at myheartcreative's 10th anniversary party.

 

Said Hello to New Faces

Our team expanded with two new faces! Mary Ellen joined our HQ Studio as our new Studio Assistant, and we are so grateful for her ability to deliver unmatched service and hospitality to our clients. Our studio in Bengaluru also grew with the addition of Liya, our Junior Web Developer, to bring top-notch development expertise to our team!

 

Revamped Our Studio

Not only did our team experience some changes, but so did our HQ studio! We added cubicles and new decorations and made some much-needed shifts to better use the space and create a focus zone for our team. We relocated and improved our photography space, adding a motorized color background changer with five different color options to elevate our in-studio photoshoots. Don’t worry, though; we still have plenty of plants throughout the studio (49 to be exact)!

 

Matched With Festive Christmas Sweaters

Our Creative Director and several other team members have a special love for Christmas and the holiday season. Our HQ team wore matching sweatshirts to spread the holiday cheer! You may even catch us wearing them around the studio this year.

The myheartcreative HQ team wearing matching Christmas sweaters.

 

2024 by the Numbers

We partnered with more brands, designed more logos and websites, and created more digital marketing solutions in 2024. While we love to be creative, we don’t shy away from the numbers, either!

 

Supporting Our Clients

We work hard to support our clients, whether they are local or across the globe. We sent over 1,200 support check-ins and used hundreds of sticky notes to learn more about our client’s needs, make updates, start new projects, and provide our expertise at an unmatched level.

 

Reducing Spam

Our clients who use our plugins are protected from being excessively spammed! December was the spammiest month of 2024. For the year as a whole, we stopped an average of 604 spams. Per month, we stopped an average of 75 spam messages.

 

Social Media Impact

Our team put in the work to expand the social media presence of several clients! We used roughly 3,120 hashtags and created over 600 posts on various platforms, helping our clients be social and grow their online audience!

The myheartcreative Instagram grid shown on an iPad.

 

Making Sites More Accessible

This year, we helped our clients make their sites more accessible! We did 273 accessibility audits for 12 clients to help make their sites usable to as many people as possible.

 

Coffee (and More Coffee!)

Where would we be without coffee? In 2024 alone, we served over 800 cups of coffee at our studio. Whether you drank it black, with a little cream, or went full-sprinkle (in the shape of our logo, of course!), we are happy to fuel creativity with much-needed caffeine.

 

2025 Projections: Capitalizing On New Opportunities

Our word for 2025 is “Capitalize,” and we are so excited to seize every opportunity that comes our way and help our clients seize opportunities as well! We have many exciting things coming, so stay tuned, but for now, here’s a look at our projections for this year:

The myheartcreative team in a meeting in the conference room.

 

New Video Production Packages

We know that video is such a powerful tool to connect with your audience, which is why we are expanding our video services in 2025! As a part of our studio revamp, we added a new video recording room to offer a dedicated space for creating high-quality short- and long-form video content.

If you are interested in telling your story through video, reach out to us!

 

Celebrating With Our Clients

Several of our clients are celebrating special occasions in 2025!

  • Our friends at Dean McGee Eye Institute are celebrating 50 years of providing specialized eye care for patients across the world.
  • Wiedemann Insurance Agency is entering its 45th year of delivering trustworthy insurance products to Oklahomans.
  • Sisemore & Associates is celebrating 30 years of offering reliable land surveying and engineering services.

 

More Learning and Creating

Learning never stops with our team. In 2025, we are focusing more on developing our craft, whether for designing, development, content writing, or marketing solutions, and honing in on how we can be better for our clients and one another.

We cannot wait to see what 2025 has in store. Thank you for creating with us for another year!

 

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