Owning a business is the ultimate American Dream for a lot of people, but along with fulfilling this dream comes a tremendous load of responsibility, accountability and many, many sleepless nights. Just how big a load becomes apparent if you notice the amount of short-lived businesses out there. It seems that more businesses fail than succeed, which begs the question; In today’s ever-changing world, how does a business grow and become successful? For the sake of this blog, let’s think of success in terms of reaching one’s goal. This goal could be any number of things. For one business owner, it might be making a financial profit, while for another, it could mean simply getting their product on the market. In any event, a company that reaches its goal can be described as successful. So, what’s the secret to reaching these goals? Among the throngs of prospering businesses can be found some pretty extraordinary owners with business habits that put them in the fast lane to success:
“Praise progress. Getting to your goals is just one small step of progress after the other.” Amy Samuel
1. Keeping cool
Having the ability to keep your cool when dealing with unpleasant situations is a habit of any successful business owner. In almost every company, dealing with clients or customers is a daily occurrence. And we all know these interactions aren’t always pleasant. Many accredit developing a thick skin to being able to maintain their grace under pressure. Thick-skinned folks diffuse these unpleasant situations by listening and offering a solution, rather than allowing themselves to become upset. This helps calm the person while the conflict is resolved and ultimately leaves the customer pleased. No matter the situation, your client or customer should walk away satisfied from their experience with your business, even if they became upset at one point. And having satisfied customers is vital to the success of any business.
2. Being a sponge
On any given day, every one of us is surrounded by an environment that is teaching us an immeasurable amount about ourselves and our businesses. But are we paying attention? Highly successful business owners are habitual sponges; meaning they freely absorb everything around them at all times. They are aware and attuned to the people and things around them and how they work best together. They are also aware when things don’t work and strive to find a solution, ultimately learning from their mistakes. As a business owner in a fast-paced world, it’s important to always be aware of what’s going on in and outside of your company and be open to making adjustments when necessary. We must grow and evolve with the changing times and technological advances in order to stay relevant to our customers. Just think what kind of world it would be if cell phones never evolved past those giant, clunky bag phones–pretty different.
3. Babying the business
A successful business owner treats their company like it’s their newborn baby; meaning they give it a lot of time and attention. Like, almost all of their time. These are the people that you can get an email response from at 2 a.m. and the one’s that spend long weekends pouring over their Google analytics reports. By spending the necessary time nurturing and developing their business, they institute consistency in day-to-day happenings and healthy processes that contribute to the overall growth and success of the company. They are not the kind of people that sleep until 10 a.m. and roll into the office for a couple of hours before excusing themselves for a personal engagement. Their business is their life and that goes a long way toward overall success.
4. Appreciating the people
You’ve heard the saying, “it takes a village.” Never is this more true than when running a business. Since you can’t do everything on your own, you need a team of honest, hard-working people that can help you reach your goals. This team should be the heart and soul of your company, assisting you in marketing your products or services and, ultimately, your business. One of the most important aspects of this team is that they feel appreciated by you. It’s been said that when a person feels appreciated, they will do more than what’s expected of them. Feeling appreciated will undoubtedly boost morale, which boosts productivity. And the biggest reward from this is happy employees create happy clients. You can design an exemplary product, but if you don’t have a great team backing your company’s values, you risk coming up short on service and become vulnerable to negative reviews. A company’s reputation is vital to their prosperity and all it takes is one unhappy customer airing their grievances on social media to give a company a bad reputation. Having happy, appreciated employees creates a great company, providing above-par products and services with positive results.
5. Never giving up
It’s been referred to as grit, gusto and perseverance by many. Some people call it having a backbone as it’s essential to the foundation of any business. We’re talking about attitude. The attitude of never giving up; having the determination and steadfastness to stay the course and push for your business, even when times get tough. A successful business is 10% talent, know-how, product and service, but 90% attitude. And having a tenacious attitude is paramount to the success of any business. A successful business owner isn’t trumped by adversity and this dedication is immeasurably important in any company.
“You can’t connect the dots looking forward; you can only connect them looking backward. So you have to trust that the dots will somehow connect in your future. You have to trust in something–your gut, destiny, life, karma, whatever. This approach has never let me down and it has made all the difference in my life.” Steve Jobs
At myheartcreative, an Oklahoma web design studio, we love to see businesses flourish. We strive hard to institute successful habits within our company so we can uphold our values and reach our goal of providing top notch products and services to our clients. For more information on how we can help you reach your business goals, contact myheartcreative today.